Millie Moon, a clean, luxury diaper brand offering high-performance and beautifully crafted diapers and sensitive wipes at affordable prices, is now available in Canada. Engineered with CloudTouch Softness for ultimate comfort, the materials in its Luxury Diapers are ultra plush on babies’ skin. Millie Moon products are now available exclusively at Loblaws across Canada.

Millie Moon Luxury Diapers feature double leak guards to keep wetness contained, a snug and high waistband for a secure fit, and an ultra-absorbent core to help prevent blowouts and leaks. The Luxury Diapers use effective absorption technology to keep little ones comfortable and dry for up to 12 hours. Millie Moon diapers are made with carefully selected, feather-soft materials and no lotions, latex or fragrance. The diapers are certified for safety by leading organizations including OEKO-Tex, Dermatest and Allergy Tested UK, and also include a pH-balanced layer that is gentle on sensitive skin.

Researched and developed to deliver the best possible care for your baby, Millie Moon’s nourishing, biodegradable and 100% plant-based Sensitive Wipes are pH balanced with added natural extracts of aloe, avocado and marigold to help soothe and protect baby’s skin. The 99% natural formula is created without alcohol, SLS, phenoxyethanol, phthalates, lanolin, parabens or perfume. Certified by Dermatest, Millie Moon Sensitive Wipes are gentle on even the most delicate skin.

In the U.S., Millie Moon is exclusive to Target, and since launching in 2021, it has sold over 1.9 million packs, to quickly become Target’s fastest-growing diaper brand.